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Match Initiatives

Match Initiative Header
BAR matching
Left to right: Kim Black and Gary Assis - BarrieToday, Alex Roland - Assistant Store Manager Farm Boy Barrie,  Karen Shih - Executive Director Barrie Food Bank

BarrieToday's annual Match Initiatives bring our whole community together to support non-profit organizations making a positive difference in Barrie.

We connect our business partners and readers to 'match' donations and raise much-needed funds for local charities.

From food banks to shelters to mentorship programs, we have raised tens of thousands of dollars for a variety of worthwhile organizations through our Match programs.

Thank you to our generous business community and readers whose support for these fundraisers makes a real impact in our city.

2024 BarrieToday Cares: Food Drive Match Initiative

2023 BarrieToday Cares: Food Drive Match Initiative

Supporting: Barrie Food Bank

Thank you to our partner, Farm Boy Barrie

Action Tire

Paul Sadlon

2023 BarrieToday Cares: Best Summer Ever Matching Initiative

Supporting: Big Brothers Big Sister of Barrie and District

MAK Mechanical

Molly Maid

2022 BarrieToday Cares: Food Drive Match Initiative

Supporting: Ontario Parents Advocating for Children With Cancer

Barrie Colts

Paul Sadlon

Barrie Karate