Tuesday marks the end of summer holidays and the return of back to school routines for parents and students.
For many, it's a tough transition and police see it every year.
"What tends to happen the first day of school is generally speaking people are running late," said Const. Rick Hueson of the Barrie Police Traffic Unit. "They are getting off to their normal school routine and not just parents - children are used to sleeping in."
Running late can mean speeding up for some motorists as they drop their kids at school and Barrie Police will be there to ensure drivers slow down.
Officers will be stepping up patrols Tuesday in 23 community safety zones from 8 a.m. to 4 p.m.
"We're going to be out in full force educating the public in regards to the 40 signs - the community safety zones with the two flashing amber lights that are for drivers to slow down from speed of 50 or 60 to a maximum speed of 40 kilometres an hour," Hueson said.
The speeding fines in the community safety zones are double so if for example you drive 30 km/h over the speed limit the fine is $450.
The veteran traffic cop says it does happen and he cites an incident from last year.
"We had an individual go through in his Honda civic doing 120 km an hour in a 40 zone," recalled Hueson. "At that rate of speed the vehicle is impounded and driver's license suspended for seven days."
Along with speeders, officers will be cracking down on distracted drivers
"People have to put your cell phone away," warns Hueson. "It's no secret when you do have your cell phone out when you're operating a motor vehicle that you're driving while distracted. Heaven forbid if you hit a child or even if you kill somebody. Just put the cell phone away, pay attention and know that you're coming up to a school zone and slow down."
Hueson also urges children to put their phones away while walking and text or call when they arrive at school.
"It's no secret that school starts on Tuesday," said Hueson. "Leave early, be cautious when you're driving around a school zone and all the roads in the city of Barrie. Slow down and be attentive. Get off your cell phone and watch out for the kids who are our future."