Specialty hockey retailer Pro Hockey Life is celebrating the grand opening of its new Barrie store this weekend at Park Place.
All weekend, guests are invited to join in on the celebrations, which include games, interactive hockey challenges, giveaways, and exclusive in-store deals.
There was a special guest appearance from Edmonton Oilers player Connor Brown on Friday.
The rest of the weekend sees hockey skills expert Swaggy P, coach Jeremy Rupke and the Barrie Colts on hand.
The store at 80 Concert Way spans 22,000 square feet, has a fitting centre that includes a scanning station for precise fitting of skates, and a pro shop.