After "much anticipation and demand," Zehrs opened the doors to its new Bayfield Street location on Thursday, May 16.
The grand opening included a ribbon-cutting ceremony at 8 a.m., including remarks from store manager Joel Silver.
The company also donated $5,000 to the Barrie Food Bank to mark the occasion.
“Our new store will offer an even greater variety of high-quality products and services that cater to our valued customers’ needs," Silver said in a release.
Located at 472 Bayfield St., the store is open daily from 7 a.m. to 10 p.m.
The Bayfield Street store had previously been a Loblaws location. Zehrs is a subsidiary of Loblaw Companies.
There are also Zehrs locations in Barrie on Bryne Drive, Yonge Street and Cundles Road East.