Smile Cookie campaign raises more than $150K for local charities

NEWS RELEASE
ROYAL VICTORIA REGIONAL HEALTH CENTRE
*****************************
Tim Hortons restaurant owners and millions of generous Canadians across the country broke a new Smile Cookie record by raising $10.56 million for local charities across the country.

This year, in Barrie and Stroud, local Tim Hortons restaurant owners and guests helped raise $156,422 to support Hospice Simcoe and Royal Victoria Regional Health Centre’s (RVH’s) Birthing Unit. The amount will be shared equally between the two.

Every year for the past several years a new record has been set for the total number of cookies sold in this community. The total grew by 5,400 over last year all thanks to a generous community and the hard working team at each of the restaurants.

“We are thrilled and amazed that we exceeded last year’s total. We are so grateful for the support of our community and the Tim Hortons owners and staff. All of the proceeds will go directly to programs and services at Hospice Simcoe.” - Kelly Hubbard, executive director Hospice Simcoe

“RVH is so grateful to the team at Tim Hortons, and all those who purchased a Smile Cookie. We’re fortunate to live in a generous community whose members recognize the need to support vital patient care and fund equipment and expansion plans required in RVH’s Birthing Unit, where 2,000 babies are born each year.” - Rebbeca Truax, interim CEO, RVH Foundation

“We were absolutely blown away by the generosity of Canadians for our annual Smile Cookie campaign,” says Tim Hortons Chief Marketing Officer Hope Bagozzi.

Tim Hortons restaurant owners across Canada will be presenting their local charity partners with Smile Cookie cheques throughout the next month.

Smile Cookie Campaign facts:
    •    In 2019, the Smile Cookie campaign raised a record $9.8 million across Canada
    •    For over 24 years, Tim Hortons restaurant owners and guests have been spreading smiles. The Smile Cookie campaign began in 1996 to help raise funds for the Hamilton Children’s Hospital in Ontario
    •    Nationally, Tim Hortons restaurant owners support over 550 local charities, hospitals and community programs through the Smile Cookie campaign

Join the Smile Cookie Conversation. Use the hashtag #SmileCookie

*****************************